What is Design Thinking?
Ever wonder how major brands like Apple and Google can churn out unique products that fulfill the needs of their customers, and create new ones in the process? Much of this can be attributed to design thinking. Regardless of which industry you work in, design-thinking is used to develop innovative products and services that resonate with customers and build brand loyalty. What is Design Thinking? Design thinking is a way of working that helps businesses and organizations better understand their users, challenge preconceived assumptions in their industry or sector, and to redefine problems. This fresh approach to working helps deliver …