NASA’s Flagship Website Launches on WordPress

/ News, WordPress

Last Thursday night, on September 28, Lone Rock Point reached the latest and most critical milestone to date in supporting NASA’s Web Modernization program by launching a new version of NASA’s Flagship website, www.nasa.gov. This is the climax of 18 months of active web development, data migration, and content building. Eighteen months that followed a year of user experience design and evaluating various enterprise content management systems that might meet NASA’s web modernization needs. When this project started, it was far from a foregone conclusion that WordPress would be the future CMS for NASA, but WordPress has indeed replaced Drupal …

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WordCamp US 2023 Recap

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WPVIP Government Summit Our WordCamp week actually started the day before WCUS officially began and it started as an evening full of learning and connection. First, we had the pleasure of attending the WPVIP Government Summit at the Washington Hotel in Washington DC. This was a great opportunity to meet other government organizations using WordPress and hear from speakers discussing their experiences with digital transformation.  J.J. participated on a panel of WPVIP agency partners, including Amber Hinds of Equalize Digital, who has been collaborating with us on the NASA Flagship WordPress project. J.J. spoke on the importance of digital maturity …

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The NASA WordPress Public Beta

/ News, WordPress

Earlier this week, Lone Rock Point helped NASA reach a major milestone in its Web Modernization program by launching a public beta of the NASA Flagship website with a modernized UX operating on WordPress. We’re so happy to share this with the world for the first time and its been delightful to watch the reaction on Twitter. Here’s a few of our favorites. Exciting news! Today marks the soft rollout of the new @NASA website! Discover a sleek and user-friendly platform that brings you closer to our missions, discoveries and the wonders of space. Explore the cosmos like never before! …

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Michelle Wolverton says goodbye to Lone Rock Point

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As I write this I’m feeling a bittersweet mix of emotions. I’m also feeling sadness and excitement as I take the next step in my career and depart Lone Rock Point, the place that has been my professional home for the past few years. Because of my work in this role, I have been presented with an extraordinary opportunity to work at NASA as a product manager while overseeing a portion of the Agency’s web footprint, helping to meet IDEA requirements – because I believe that growth lies in the flinch, I accepted this position. Making the choice to leave …

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Michelle Wolverton and J.J. Toothman

Journey Mapping 101 Presentation at ProductCamp Boston

/ News, Strategy

Picture yourself embarking on an epic adventure, fraught with twists, turns, and unexpected surprises. Now, imagine that adventure is your customer’s experience with your business. Intriguing, isn’t it? This is the essence of customer journey mapping, a powerful tool that can revolutionize how you view and interact with your customers. Understanding your customer’s journey is no longer a luxury—it’s a necessity. Businesses that prioritize customer journey mapping see a 54% greater return on marketing investment and more than 10x increase in cross-sell and up-sell revenue according to McKinsey. Journey mapping is a strategic process of capturing and visualizing a user’s …

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